Home › Ingredients › SWEETENED CORN AND OAT CEREAL, BERRY CRACKLES
SIGNATURE SELECT · 0/100 · Not approved
6 not-approved ingredients detected; 6 banned in at least one country
| Ingredient | Verdict | Why |
|---|---|---|
| Sugar (Refined) | Caution | Refined sucrose, typically from sugarcane or sugar beet; minimally processed but a refined sweetener. |
| Canola Oil | Not approved | Bred from rapeseed; refined with hexane and high heat. Sometimes labeled "rapeseed oil". |
| Brown Sugar | Caution | Refined sugar with molasses added back. |
| Artificial Flavors | Not approved | Undisclosed synthetic flavoring compounds. |
| Red 40 (Allura Red AC) | Not approved | Synthetic azo dye linked in studies to hyperactivity in children. Mandatory warning label in the EU. |
| BHT (Butylated Hydroxytoluene) | Not approved | Synthetic antioxidant; restricted in the EU and banned for use in infant foods. |
| Yellow 6 (Sunset Yellow FCF) | Not approved | Synthetic azo dye; mandatory warning label in the EU and was banned outright in Norway and Finland for decades. |
| Blue 1 (Brilliant Blue FCF) | Not approved | Synthetic triarylmethane dye; was banned in France, Norway and Finland until 2008 EU harmonization. |
100 − 50×6 − 10×2 − 5×0 = 0
| Reason | Points | Detail |
|---|---|---|
| Canola Oil | -50 | Bred from rapeseed; refined with hexane and high heat. Sometimes labeled "rapeseed oil". |
| Artificial Flavors | -50 | Undisclosed synthetic flavoring compounds. |
| Red 40 (Allura Red AC) | -50 | Synthetic azo dye linked in studies to hyperactivity in children. Mandatory warning label in the EU. |
| BHT (Butylated Hydroxytoluene) | -50 | Synthetic antioxidant; restricted in the EU and banned for use in infant foods. |
| Yellow 6 (Sunset Yellow FCF) | -50 | Synthetic azo dye; mandatory warning label in the EU and was banned outright in Norway and Finland for decades. |
| Blue 1 (Brilliant Blue FCF) | -50 | Synthetic triarylmethane dye; was banned in France, Norway and Finland until 2008 EU harmonization. |
| Sugar (Refined) | -10 | Refined sucrose, typically from sugarcane or sugar beet; minimally processed but a refined sweetener. |
| Brown Sugar | -10 | Refined sugar with molasses added back. |
As an Amazon Associate we earn from qualifying purchases. Scores come from our ingredient rules — never from commissions.
SmartChoice checks every ingredient on a product against these same rules — point your camera at the barcode and get a verdict in seconds.
Get SmartChoice — free on iPhoneEducational information, not medical or dietary advice. Scores reflect what the label states, checked against our published rules. Labels change — always read the product’s own packaging.