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CEREAL

MARVEL · 0/100 · Not approved

6 not-approved ingredients detected; 8 banned in at least one country

What we flagged

IngredientVerdictWhy
Sugar (Refined) Caution Refined sucrose, typically from sugarcane or sugar beet; minimally processed but a refined sweetener.
Corn Syrup Caution Refined glucose syrup from corn starch.
Modified Food Starch Not approved Industrially modified starch (chemical, enzymatic, or physical processing — label rarely specifies which). Common GMO source (corn/wheat/tapioca), and several modification agents (propylene oxide, sodium hydroxide) are flagged in EU regulatory reviews. Editorial position: not what we'd stock.
Dextrose Caution Refined glucose, typically from corn.
Artificial Flavors Not approved Undisclosed synthetic flavoring compounds.
Red 40 (Allura Red AC) Not approved Synthetic azo dye linked in studies to hyperactivity in children. Mandatory warning label in the EU.
Yellow 5 (Tartrazine) Not approved Synthetic azo dye associated with hyperactivity in sensitive children; mandatory warning label in the EU.
Blue 1 (Brilliant Blue FCF) Not approved Synthetic triarylmethane dye; was banned in France, Norway and Finland until 2008 EU harmonization.
Yellow 6 (Sunset Yellow FCF) Not approved Synthetic azo dye; mandatory warning label in the EU and was banned outright in Norway and Finland for decades.

How the score was reached

100 − 50×6 − 10×3 − 5×0 = 0

ReasonPointsDetail
Modified Food Starch -50 Industrially modified starch (chemical, enzymatic, or physical processing — label rarely specifies which). Common GMO source (corn/wheat/tapioca), and several modification agents (propylene oxide, sodium hydroxide) are flagged in EU regulatory reviews. Editorial position: not what we'd stock.
Artificial Flavors -50 Undisclosed synthetic flavoring compounds.
Red 40 (Allura Red AC) -50 Synthetic azo dye linked in studies to hyperactivity in children. Mandatory warning label in the EU.
Yellow 5 (Tartrazine) -50 Synthetic azo dye associated with hyperactivity in sensitive children; mandatory warning label in the EU.
Blue 1 (Brilliant Blue FCF) -50 Synthetic triarylmethane dye; was banned in France, Norway and Finland until 2008 EU harmonization.
Yellow 6 (Sunset Yellow FCF) -50 Synthetic azo dye; mandatory warning label in the EU and was banned outright in Norway and Finland for decades.
Sugar (Refined) -10 Refined sucrose, typically from sugarcane or sugar beet; minimally processed but a refined sweetener.
Corn Syrup -10 Refined glucose syrup from corn starch.
Dextrose -10 Refined glucose, typically from corn.

Ingredients

Wheat FlourSugar (Refined)Rice Flouroat fiberCorn SyrupModified Food StarchDextroseArtificial FlavorsSaltgelatinsodium hexametaphosphateBaking Soda (Sodium Bicarbonate)Red 40 (Allura Red AC)Yellow 5 (Tartrazine)Blue 1 (Brilliant Blue FCF)Yellow 6 (Sunset Yellow FCF)bht for freshnessvitamins and mineralsAscorbic Acid (Vitamin C)niacinamidereduced ironzinc oxidevitamin b6pyridoxine hydrochloridevitamin b2riboflavinvitamin a palmitatevitamin b1thiamin hydrochloridefolic acidvitamin b12vitamin d3

Diets this fits

Dairy-free

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Educational information, not medical or dietary advice. Scores reflect what the label states, checked against our published rules. Labels change — always read the product’s own packaging.